Tuesday 27 February 2018

NDM 35

Kylie Jenner helps to wipe $1bn from Snapchat with tweet over redesign woes
- The Guardian



This article talks about how snapchat has redesigned the layout and how because of this more than $1bn was wiped off Snap Inc’s market value on Thursday, in one of the company’s worst trading days since it went public last year – and the rout was led by a tweet from Kylie Jenner.
  • Jenner’s tweet, combined with growing fears on the part of investors that a long-awaited usability-focused redesign may not solve Snapchat’s user growth issues, sparked a plunge in the company’s stock, which fell 6% over the course of Thursday, clearing $1.3bn from its market capitalisation.
I find this interesting because it shows the argument between Marxism and pluralism. This is because of the fact that 1.2 billion people have signed a petition showcasing a sense of pluralism wit this collective agreement that the update isn't up to standards but however this is shot down by the snapchat organisations with a dismissive statement  “We completely understand the new Snapchat has felt uncomfortable for many,” the company said. However, it added, “this new foundation is just the beginning and we will always listen closely to find new ways to make the service better for everyone”. This suggest that they wont change the layout and thus in turn ignoring the voices of millions.

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